Fama has joined the club of Brands with High International Potential (MAPI)

26/04/2012
The Spanish company of upholstered sofas Fama has joined the club of Brands with High International Potential (MAPI) launched by the Association of Spanish Brands (AMRE). The purpose of this program is to support the internationalisation of Spanish brands that have a strong international potential.  

The Association of Spanish Brands (AMRE) gathers the leading companies in the country (Zara, Tous, Sol Melia, Lladro, Telefonica, Iberia, El Corte Ingles, etc.) and it has developed a partnership with the government to promote and defend Spanish brands worldwide.  

FAMA is one of the leading sofa companies in Spain.  75% of the total production is destinated to export and their products are present in more than 50 countries all over the world.

The creation of a product so different from the prevailing market trends allowed Fama to consolidate its own personality in the sector of upholstered furniture.   Fama sofas are characterised by curved shapes, use of exclusive and colourful fabrics, and above all an exceptional comfort and functionality. These features are very difficult to find in the world of design nowadays.

Fama philosophy is perfectly defined with the slogan "Sofas to enjoy at home". Sofas designed not only to attract visually. Innovative and functional products that not only cover the customer’s needs but also create new ones.

Attractive and beautiful designs with high quality guaranteed at a reasonable price. These are some of the features responsible for the international success of Fama sofas.

For over 8 years, Fama sofas have been displayed in more than 300 "Corners" or "Galleries" all over the world. In 2011 Fama launched the creation of a new project of franchise: Famaliving. A new concept store for sofas. A distinct atmosphere thought to help customers choosing the best option of sofas to enjoy at home.  

Famaliving is expanding around the globe. Apart from the stores opened in Spain: Granada, Vitoria, Fuenlabrada, Burgos and Xativa, there are also shops in other countries all over the world: New York, New Jersey, Malta, Torino and San Diego (California)…

More info:  http://www.brandsofspain.com/mapi-club/tapizados-fama-2/

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